JustList

JustList Sponsored Listings and Ranking Disclosure

Effective date: September 8, 2026

This Disclosure explains how JustList may organize service listings and how payment can affect placement. It supplements the Terms of Service and Commercial Services, Advertising, and Subscription Terms.

1. Organic results

Depending on the feature, organic ranking may consider service and query relevance, approximate location and service area, category, listing completeness, freshness, availability, responsiveness, user preferences, language, reputation signals, review information, prior Platform interactions, suspected fraud or abuse, policy compliance, and technical or quality signals.

Signals may be estimated, delayed, incomplete, or personalized. We may test, add, remove, or change signals to improve the Platform, prevent manipulation, meet legal obligations, or support a usable mix of results. Organic position is not a recommendation or verification of suitability.

2. Sponsored listings

A Provider may pay JustList for eligible additional distribution or placement. Each paid result must be clearly and prominently labeled “Ad” or “Sponsored” where the user sees it. The label must remain visible on relevant devices and may not be hidden in a tooltip, general footer, or separate policy.

Payment may be one factor determining whether and where an eligible sponsored listing appears. Other factors may include relevance, location, campaign settings, budget, availability, policy compliance, quality signals, and competition. A paid listing may appear above, between, or separately from organic results.

3. What payment does not buy

  1. Payment does not purchase a JustList endorsement, certification, warranty, safety determination, or guarantee.
  2. Payment does not guarantee a particular position, impression count, click, contact, lead, booking, completed service, revenue, review, rating, or Customer satisfaction.
  3. Payment does not prevent moderation or override law, policy, fraud controls, eligibility, or relevance.
  4. Payment does not permit a Provider to influence reviews, remove lawful criticism, or obtain preferential treatment in a service dispute.

4. Reviews and reputation

Sponsored status does not change review eligibility or moderation standards. JustList sales personnel, contractors, resellers, and advertisers may not create, edit, suppress, solicit selectively, or condition benefits on the sentiment of Provider reviews.

5. Metrics

Impressions, clicks, contact reveals, messages, and other campaign measurements are estimates produced using JustList methods. We may adjust them for suspected invalid, automated, duplicate, or abusive activity. A metric does not establish unique identity, genuine purchase intent, completed work, payment, or revenue.

6. Complaints and contact

Report a missing or unclear sponsorship label, deceptive sales representation, or suspected ranking manipulation to [email protected]. Billing questions belong at [email protected]. We may correct a label, adjust delivery, remove a campaign, or take other action without creating a guarantee of future placement.

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